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Number of participants
601 (60% female, 40% male)

Average weight loss target
34.0 pounds (16% body weight)

Average plan length
10.3 months

Avg. weight loss*
27 lbs/12 kg
(12% of body weight)

Percent losing over 5% of
body weight*

90%

* Long-term weight loss of
active members

A revolution in weight loss . . .

Lose weight, feel better, earn rewards

Motivation is the key to successful weight loss. Like an ‘air miles for dieters’, Weight Wins rewards individuals with cash and shopping vouchers as they achieve their weight loss goals.

EXAMPLE PLANS:
Lose 15lb in weight. Reward: £70
Lose 30lbs and keep it off for 6 months. Reward: £240
Lose 50lbs and keep it off for 6 months. Reward: £425

Based in London, UK, Weight Wins has pioneered the concept of structured financial incentive plans for weight loss. The company is conducting a nationwide UK pilot programme including the participation of the National Health Service. Early results indicate that the Weight Wins system produces significantly greater and more sustained average weight loss than traditional methods. Weight Wins intends to launch its service to a wide public in 2010, both directly and through organisations and affiliates such as the NHS, corporate employers, health insurers, and fitness clubs.

Here’s how it works - it’s this easy!

  • Decide how much weight you want to lose and how long you want to keep it off, and receive your personal incentive plan.
  • Measure your official starting weight at any local pharmacy, your doctor’s or gym.
  • Start losing weight through healthy eating and exercise – we will provide weight loss tips in your Welcome Pack.
  • Weigh in conveniently once a month – we credit your earnings for every pound you lose and keep off from your starting weight, up to a safe maximum.
  • Complete your plan and receive your earnings in cash or vouchers for holidays and shopping. Earn a big bonus if you are on target!
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